The Influencer Marketing Newsletter #49

What you will read about today: How storytelling is helping brands sell more products. Why you’ll buy a car on social media in the next 5 years. How #filterdrop is changing social media. Podcast: In conversation with Dan Brocklebank about using data in...

The Influencer Marketing Newsletter #48

What you will read about today: A new type of influencer on the rise: the Genuinfluencers. Lessons to take from Facebook influencers. How the new Instagram policy will shape influencer marketing. Podcast: In conversation with Gordon Glenister. A new type of influencer...

The Influencer Marketing Newsletter #47

What you will read about today: Boots used influencers to target Gen Z successfully. The importance of influencer marketing in the new normal digital sphere. The influencer effect. Podcast: In conversation with Mike Stopforth about digital transformation and where...

The Influencer Marketing newsletter #46

What you will read about today: Skinfluencers’ time is now. Another lesson in following influencer marketing regulations. Influencers are becoming the largest distribution networks. Podcast: In conversation with Rupa Shah demystifying disclosure and influencer...

The Influencer Marketing Newsletter #45

What you will read about today: The hot new genres of influencers. 6 influencer marketing trends to watch this year. 3 things brands that run successful influencer campaigns have in common. Podcast: In conversation with Greg Bailie and Mike Sharman. Glam Grannies and...
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