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The Influencer Marketing Newsletter #75
What you will read about today How word-of-mouth marketing has changed its gameplan Instagram tests new, full-screen, scrollable display of posts and Reels Influencer-led podcasts are proving popular for advertisers Podcast: In conversation with Rose Choeu; Campaign...
The Influencer Marketing Newsletter #74
What you will read about today Influencer marketing for every niche Social selling beyond stereotypes Rolling Stone magazine focusses on creators Podcast: In conversation with Nicole Olivier; General Manager - Digital Mortgages at WeApply Influencer marketing for...
The Influencer Marketing Newsletter #73
What you will read about today Why TikTok is a must for marketers Shopify is betting on creators Gen Z is Driving Shift Towards More Immersive Shopping Experiences Podcast: In conversation with Santoni Engelbrecht, Survivor SA castaway and Owner of Kwaito Koeksister...
The Influencer Marketing Newsletter #72
What you will read about today Influencer marketing is impacting the real estate industry A new TikTok feature More brands are spending on influencer marketing than before Podcast: In conversation with Kirsten Wiggill, Social Lead at Mediacom South Africa Influencer...
The Influencer Marketing Newsletter #71
What you will read about today The power of the nano influencer How advertisers are adapting to a more nuanced social landscape Shopify launches new ‘Linkpop’ link in bio tool with built-in e-commerce features Podcast: In conversation with two of South Africa's...
The Influencer Marketing Newsletter #70
What you will read about today Connecting with younger generations through video marketing From the 1700s to 2020s: Here’s how the influencer game actually began Why TikTok is increasing the length of video uploads Podcast: In conversation with Claire Bowen, Senior...
The Influencer Marketing Newsletter #69
What you will read about today The eco-fashion label TIJN looks to conquer fast-fashion through influencer marketing Influencer marketing surges 42% in 2021 What does the future look like for short-form video content? Podcast: In conversation with Ntsika Msuthu,...
The Influencer Marketing Newsletter #68
What you will read about today TikTok reaches 1 billion global users 5 Social Commerce Must-haves for 2022 The changing face of influencer marketing Podcast episode: In conversation with Leandre Kark, Head of Brand and Brand Marketing Lead at Virgin Active South...
The Influencer Marketing Newsletter #67
What you will read about today 25 stats on Gen Z spending habits Influencer marketing myths The transformation of influencer marketing as we know it Podcast: a wrap up of 2021 This is the last newsletter for 2021! Thank you for reading this year and we hope you...
The Influencer Marketing Newsletter #66
What you will read about today When content and commerce collide Understanding different types of influencers for brands The niche effect: How non-traditional brands are are connecting with avid fans on TikTok Podcast: In conversation with Leon van Vuuren about...
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