by Anne Dolinschek | Apr 29, 2019 | Blog
The myth that influencers, unless they’re macro or bigger, should work for free is still making the rounds. This might have been true when influencers first got on the scene, but it’s a ridiculous notion in this day and age. Influencers play an integral part in a...
by Anne Dolinschek | Apr 12, 2019 | Podcasts
Nafisa Akabor was one of the first prominent female journalists and influencers in the South African tech space. She has been covering consumer and business tech for about 10 years, in both print & online media. Does she consider herself an influencer and what is...
by Anne Dolinschek | Apr 5, 2019 | Blog
The influencer industry in South Africa is booming, but we’re only starting out if you look at the likes of America and Europe. The local market is unique, and we need to define what we view as the different categories of influencers right here at home. This means...
by Anne Dolinschek | Apr 5, 2019 | Podcasts
Lisa Modisane have been in the industry of managing actors and voice over artists for over 12 years. She shares with us her experiences in the industry and focus on the business of influencing when it comes to celebrities.
by Anne Dolinschek | Mar 28, 2019 | Podcasts
Have you ever wondered how public relations uses influencers in reputation management? Wonder no more, Mary Gearing, deputy MD at Magna Carta Reputation Management, unpacks how the rise of influencers has changed the industry....
