The Influencer Marketing Newsletter #62

What you will read about today TikTok partners with Shopify. Twitter’s new roadmap. Instagram’s improved search could help close the gap with TikTok. Podcast: In conversation with David Shields, Digital Lead at Wavemaker. TikTok partners with Shopify The...

The Influencer Marketing Newsletter #61

What you will read about today An Instagram star sends stock soaring. How micro and nano influencers shape ‘discovery’ purchases. TikTok’s new Creator Marketplace API lets influencer marketing companies tap into first-party data. Podcast: In conversation...

The Influencer Marketing Newsletter #60

What you will read about today A brewery is generating user generated content by paying micro influencers to drink its beer and posting it to social media. Why influencer marketing thrived in the pandemic. Instagram is retiring the swipe up. Podcast: In conversation...
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