by Anne Dolinschek | Oct 23, 2020 | Podcasts
In this episode we chat to Deshnie Govender, award winning digital marketer, about influencer measurement and metrics, recruitment and the importance of collaboration in the industry. Currently, Deshnie is the Head of Channels of Influence at Draftline ABinBev and she...
by Anne Dolinschek | Oct 8, 2020 | Podcasts
In this episode we are in conversation with Jarred Trembath discussing the Gillette Women’s Day campaign that was definitely not fluff, why he thinks it was successful and he gives some great campaign planning tips. Keep a pen and paper handy! Jarred is a Digital...
by Anne Dolinschek | Oct 5, 2020 | News
What you will read about today: 1-in-4 consumers turn to influencers for news before journalists. The 7 lessons Ryan Reynolds teaches us about marketing. Regulations drive safer eco-systems for influencer marketing. Podcast: In conversation with Deshnie Govender. If...
by Anne Dolinschek | Oct 2, 2020 | Podcasts
In this episode we are in conversation with Sphe Vundla who is the marketing manager for Castle Lager and Castle Free. He shares his journey into marketing and influencer marketing with us. We also chat about his latest campaign, why Castle has such a big, loyal fan...
by Anne Dolinschek | Oct 2, 2020 | Podcasts
Gopolang Ngale-Lekgetha, Executive Head of Marketing for Vodacom Business and a member of the Vodacom Business EXCO, joins us in conversation to explore employee influencing in the telecoms industry. “These employees are part of the business’ DNA and can positively...